Introduction to event management pdf

Written by john mason and staff of acs distance education, the event management ebook is 120 pages that details all of the considerations for organising an event. Events a thing that happens, especially one of importance. Introduction to management and leadership concepts. Online this was originally posted on the business wales event site. An introduction continues to be a comprehensive and accessible textbook. Timemanagement systems 66 social functions, associations, and community events 66 staying organized as you grow 67 8 marketing, advertising, and promotion 69 the changing face of advertising 69 how to brand your event planning business 70 developing your image 71 developing your brand promise 71 naming your new business 72 designing your logo 73. An ideal text for event management students, anybody who is new to organising events or even for somebody who may already organise events and just need some ideas for new ways of doing things. Gain the fundamental knowledge and skills required to embark upon the exciting field of event management with this oneday course from souters. Introduction to management and leadership concepts, principles, and practices ing. Defined a function requiring public assembly for the purpose of celebration, education, marketing and reunion the process that includes research, design, planning, coordinating and evaluation of events and its got evaluated by blend of ideas, creativity, logistics, budgets, permits, people, performers, publicity channels, the market etc. In this extract from the executive secretary guide to conference and event. So, youre going to plan a big event, but you dont know where to start.

Today event management is a part of our everyday life as we see big events taking place everywhere. The first step is to determine why you are putting on the event. Finances and budget when preparing for an event it is important that all. Rarely in human history has a new institution proved. It is a different way of promoting a product, service or idea. Front cover event management and best practicesbest practices. As such, whilst the wider topic of human resources management. The second edition covers the principals of events management plus key industry trends and developments in technology, the role of emerging economies and the importance of strategic event evaluation. Introduction to events management linkedin slideshare. Event management involves planning, organising and execution of live events, which. Free event management report template pdf word doc. Customer relationship management seminar ppt with pdf report. This 6week introductory course covers a range of topic that includes the essentials to create a successful event sponsorship, budgeting, time management, feasibility of an event. Event management system ems is a web based application that supports online registration and feedback evaluation for event training programs such as games, seminars and workshops.

Project management in recent years has proliferated, reaching. All elements involved in coordinating the event from start to completion. A proactive response to such scenarios involves the development of contingency plans packaged into a scenariobased traffic management plan that provides a. Event management is a continuous process that revolves around the utilization of project management practices, in the creation and programming of events such as conferences, seminars, festivals and business exhibitions polivka 1996. Organising a sport or recreation event can be a daunting task, particularly for an individual or committee planning an event for the first time.

Common management non routin type ambiguous complexity cover all the business activities fundamental change lead by environment or expectations routin type running business, part of the business non radical change lead by resources outline l why strategic management. Mar 03, 2015 hello friends, this is a awesome ebook on event management for all the student pursuing management courses or mba. By learning about and using these tools, crop and livestock producers can build the confidence needed to deal with risk and exciting opportunities of the future. An introduction to event management executive secretary. Little that managers at all levels in an organization do falls outside the purview of the five management functions. Understand the basic concepts of human resource management hrm. Contents foreword ix preface xi chapter 1 introduction to event marketing1 chapter 2 event promotion, advertising, and public relations29 chapter 3 electronic event marketing strategies53 chapter 4 funding the event marketing program85 chapter 5 marketing association meetings, conferences, events, and expositions 101 chapter 6 marketing corporate meetings, products, services, and events129. Event management when compared to other traditional professions such as medicine, law and accounting is relatively a young field. Organzing a perfectly synchronized, well planned, well conducted and memorable event, require the supervision and services of well trained and experienced event professionals. The following steps can be adopted to form an event management company. An introduction to event management the independent.

Therefore event management companies are always on a look out for event professionals success of an event manger depends upon how well he organized the event and up to. Event management is the process of analyzing, planning, marketing, producing and evaluating an event. Financial management 41 forecasting cash flow 42 fixed expenses and overhead 42 marketing costs 42. An introduction to meeting and event management course. Once you have satisfactorily answered these questions, planning the program is really quite easy if you.

Creating the work breakdown structure the wbs can be structured in either of two ways. As event manager i have to organize musical event for large company in entertainment business. Fun, funky and innovative, this course will inspire and challenge you. Ltasks of strategic management lstrategic management is an. Event planning so, youre going to plan a big event, but you dont know where to start. Meaning of event an event can be described as a public assembly for the purpose of celebration, education,marketing, reunion, etc. If you have not already applied to use the event management system to promote your events, please complete the registration form and submit it to the event support team before registering for a session. Speaker management managing speaker contracts, ensuring timely delivery of speaker topics and presentations and coordinating any travel. Principles of event management unit 1 introduction manu h natesh mba,m. Here is some basic guidance on stages you need to follow.

Event management project expected level of expenditure time gap of expenditure and revenue establish a system of financial event management project report. Indeed, as the global financial crisis showed, rewards were everything for the bankers as they strove for more reckless bets and increasing risk taking. Front cover event management and best practicesbest. The checklist on initial planning activities targets scenarios linked to particular planned special events that may require modifications to the traffic management plan on the dayofevent. This ebook is in pdf format for you all to download. Inter college event management system nevon projects. Doc project report on event management zhaoyun jeremy. Event planning is definitely not for the fainthearted or inflexible. C h a p t e r 1 introducing food and beverage management introduction the provision of food and beverages away from home forms a substantial part of the activities of the hospitality industry and, indeed, of the economy as a.

Establishing the reporting process and chain of command in decision making. Part 1 introduction to management management what is management. Unplanned events are accidents, natural disasters and other similar, and they will not be taken into consideration in this unit. Risk management and osh requirements for events responsibilities of event manager to event participants. Jobs in event management can be both within the events industry and in roles that require you to occasionally work in events. This oneday practical workshop acts as an introduction to event management. Introduction to project management introduction realization of these objectives requires systematic planning and careful implementation. Event management involves identifying the target audience, formulating the event concept, planning the overall logistics of the event and conducting project management of the event as a whole. Event management is an exciting industry to work in.

Youll learn more about fayol and managements other key contributors when you read about the history of management in chapter 2. Customer relationship management seminar and ppt with pdf report. The abbreviation of the customer relationship management is the crm and is advancing or developing because of the challenging environment of business and at present, all the organizations and firms are facing such challenges. While its not an event management ppt in the traditional sense, this infographic from cvents global planner sourcing report packs as much important information into an infographic as youll find in any slideshare. The first approach structures the wbs primarily from a deliverables perspective, in that the highest level level 1 entries represent the major deliverables that the project is committed to create. See the example event checklist at the end of this document to help you organise your event. Do market research, market analysis, product analysis, competitors analysis and swot analysis. Pdf from event management to managing events researchgate.

It is an area that is growing rapidly and now represents hundreds of professionals who are responsible for planning, coordinating and evaluating a wide range of events all year round. Event management plan checklist and guide disclaimer. Introduction to event management linkedin slideshare. Time management systems 66 social functions, associations, and community events 66 staying organized as you grow 67 8 marketing, advertising, and promotion 69 the changing face of advertising 69 how to brand your event planning business 70 developing your image 71 developing your brand promise 71 naming your new business 72 designing your logo 73. Principles of event management unit 1 introduction manu h. The eventteam relationships within the event industry event industry updates 19. It is useful to compile an event plan, or checklist, which will ensure that all aspects of the event are considered and adequately addressed in the planning stages. Events managers are responsible for organizing and running all kinds of promotional, business and social events. Book and follow all of the attendees who have registered for your.

Event management is the application of project management to the creation and development of small andor largescale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions. Dec 11, 2018 event management involves creating and developing largescale events which might include conferences, conventions, concerts, trade shows, festivals, and ceremonies. Practices in event management introduction to events events are happenings, often used to suggest that what happened was on an unusual scale, memorable etc. Pdf in social sciences, events are researched typically as unplanned occurrences rather than. Executive summary this report demonstrate the conceptualisation and focus on basic principal of event management such as event planning, requirement of. Introduction to rewards management in the contemporary world, rewards for better performance and success matter more than the actual achievement itself. Foxit advanced pdf editor to remove this notice, visit. An introduction to event management course 1 day workshop. Show event managers different qualities and characteristic to interns which will help them in future life as event manager like leadership, planner, problem solver and team work etc. Number edit pdf file free software download easy way to read pdf 2. Event management pdf books communication technology. To this effect, application of knowledge, skill, tools and techniques in the project environment, refers to project management. This information is designed to help you through this process and smooth out the rough spots of planning and preparing for a successful and memorable event.

Event planning is a relatively new field that combines all preliminary steps involved with the professional planning of a convention, ceremony, meeting, negotiation, party and so on. Event management and best practices june 2004 international technical support organization sg24609400. Managing director asked me to help a group of interns in organizing the musical festival and explain them complexities and difficulties in planning, implementing and arranging of different stages of musical event. Jan 27, 2016 chap 1 introduction to event management 1. Introduction to emergency management is the authoritative guide on todays discipline of emergency management. Event sponsorship how to develop a sponsorship proposal. It involves studying the brand, identifying its target audience, devising the event concept, and coordinating the technical aspects before actually. It requires a tremendous amount of organization and. Site selection conducting venue research, coordinating site visits and negotiating venue contracts. Pdf on oct 1, 2014, heather kennedyeden and others published events management. Introduction 1 1 getting started 5 selfassessment 5 determining your market 6 market research 8.

Introduction to rewards management meaning and concept. Introduction to market analysis and target audience for your event. Explain what human resource management is and how it relates to the management process. Event management and best practicesbest practices tony bhe peter glasmacher jacqueline meckwood guilherme pereira michael wallace implement and use best practices for event processing customize ibm tivoli products for event processing diagnose ibm tivoli enterprise console, netview, switch analyzer front cover. It takes the reader through the historical context of emergency management to the present day evolution into the world of homeland security. With your download, get the 19 best papers relevant to this one, including 18 top related papers. Event managers and event coordinators need to collaborate in order to.

Event manager is person who plan and execute event. Event management nrai school of mass communication. May 25, 2017 an introduction to event management 0. In this extract from the executive secretary guide to conference and event management, good management, not good luck should be your motto says eth lloyd what is an event.

Please remember it is a guide only and you should check information with the appropriate authority as part of your event. Management that, the emergence of management as an essential, a distinct and leading social institution is a pivotal event in social history. Describe how the major roles of hr management are being transformed. Event management proposal template free sample 14day trial. The main purpose of this project is to simplify the process of handling each event by providing a web interface.

Management theorists and practitioners may chose one or two of the five functions as most important, but this is not borne out normatively. Event management is a highly sought after skill in a variety of professions, including marketing and administration. Based on his 20 years of experience as a ceo, fayol. Development of event management system is an attempt to.

The book introduces the students to fundamentals of event management. This guide was compiled by the gascoyne development commission as a toolkit to assist community groups with organising and managing community events and festivals. In the year 2003 alone the event management industry has managed more than events out of which 20. Event budget management managing a central event budget and recording all relevant event expenses. You can also find lecture notes and handouts in this section which will really help you during your exams. The importance of adopting the right attitude, one of problem solving and coming up with solutions, the ability to think on you feet. Most of us participated in events but managing the events are the difficult task to achieve its objective. Sep 10, 2016 introduction to event management institute of marketing communications india imci. The project brings the entire manual process of intercollege event management online which is built using asp.

Introduction to emergency management arjumand zaidi. The importance of the relationships with the customer and the customer relationship management in the. Event manger is creative, good leader and team builder. Moreover, this thesis contributes an event manual about the annual international nibs conference 2014 to the network of international business schools nibs. Event management pdf,ebook,lecture notes download for mba. Chartered institute of marketing, the, october 2007, how to plan. Meaning of event an event can be described as a public assembly for the.

How do we plan to get things done, organize the company to be efficient and effective, lead and motivate employees, and put in place controls to make sure our plans are followed and our goals are. With your download, get the best papers relevant to this one, including 12 top related papers. This online training session is for event organisers who wish to use the event management system ems to promote their own events on the business events finder to participate on the training session you must have already been approved as an event organiser. Event management event management is the coordination, running and planning of all the people, teams and features that come together to create every kind of event. Jul 10, 2016 introduction to event management what is the role of an event manager. Planning mice, components of the conference market, characteristics of conferences and conventions, mice as a supplement to tourism, the nature and demand of conference markets the economic and social significance of conventions, process of convention management. Event management is the process of planning, organisationing, coordination, analyzing, marketing, producing and evaluating an event. A professional paper submitted in partial fulfillment. Student event management guide page 3 whether youre organising an event, social, fundraising or campaigning event, or a stall to raise awareness, there are a few things to remember that will make the whole experience smoother. Management issues are fundamental to any organization. The format of the workshop is highly interactive and is led by an experienced event manager.